George Lakoff

George P. Lakoff is a professor of cognitive linguistics at the University of California, Berkeley, where he has taught since 1972. Although some of his research involves questions traditionally pursued by linguists, such as the conditions under which a certain linguistic construction is grammatically viable, he is most famous for his ideas about the centrality of metaphor to human thinking, political behavior and society. He is particularly famous for his concept of the "embodied mind" which he has written about in relation to mathematics. In recent years he has applied his work to the realm of politics, exploring this in his books. He is the founder of the progressive think tank, the Rockridge Institute.

Lakoff began his career as a student and later a teacher of the theory of transformational grammar developed by Massachusetts Institute of Technology professor Noam Chomsky. In the late 1960s, however, he joined with other former students to promote generative semantics as an alternative to Chomsky's generative syntax. In an interview he stated:

During that period, I was attempting to unify Chomsky's transformational grammar with formal logic. I had helped work out a lot of the early details of Chomsky's theory of grammar. Noam claimed then — and still does, so far as I can tell — that syntax is independent of meaning, context, background knowledge, memory, cognitive processing, communicative intent, and every aspect of the body...In working through the details of his early theory, I found quite a few cases where semantics, context, and other such factors entered into rules governing the syntactic occurrences of phrases and morphemes. I came up with the beginnings of an alternative theory in 1963 and, along with wonderful collaborators like Haj Ross and Jim McCawley, developed it through the sixties.[1]

His differences with Chomsky contributed to fierce, acrimonious debates among linguists that have come to be known as the "linguistics wars".

Lakoff's original thesis on conceptual metaphor was expressed in his book with Mark Johnson entitled Metaphors We Live By in 1980.

Metaphor has been seen within the Western scientific tradition as purely a linguistic construction. The essential thrust of Lakoff's work has been the argument that metaphors are primarily a conceptual construction, and indeed are central to the development of thought. He says, "Our ordinary conceptual system, in terms of which we both think and act, is fundamentally metaphorical in nature." Non-metaphorical thought is for Lakoff only possible when we talk about purely physical reality. For Lakoff the greater the level of abstraction the more layers of metaphor are required to express it. People do not notice these metaphors for various reasons. One reason is that some metaphors become 'dead' and we no longer recognise their origin. Another reason is that we just don't "see" what is "going on".

For instance, in intellectual debate the underlying metaphor is usually that argument is war:

He won the argument.

Your claims are indefensible.

He shot down all my arguments.

His criticisms were right on target.

If you use that strategy, he'll wipe you out.

For Lakoff, the development of thought has been the process of developing better metaphors. The application of one domain of knowledge to another domain of knowledge offers new perceptions and understandings.

Lakoff's theory has applications throughout all academic disciplines and much of human social interaction. Lakoff has explored some of the implications of the embodied mind thesis in a number of books, most written with coauthors.

Embodied mind

When Lakoff claims the mind is "embodied", he is arguing that almost all of human cognition, up through the most abstract reasoning, depends on and makes use of such concrete and "low-level" facilities as the sensorimotor system and the emotions. Therefore embodiment is a rejection not only of dualism vis-a-vis mind and matter, but also of claims that human reason can be basically understood without reference to the underlying "implementation details".

Lakoff offers three complementary but distinct sorts of arguments in favor of embodiment. First, using evidence from neuroscience and neural network simulations, he argues that certain concepts, such as color and spatial relation concepts (e.g. "red" or "over"; see also qualia), can be almost entirely understood through the examination of how processes of perception or motor control work.

Second, based on cognitive linguistics' analysis of figurative language, he argues that the reasoning we use for such abstract topics as warfare, economics, or morality is somehow rooted in the reasoning we use for such mundane topics as spatial relationships. (See conceptual metaphor.)

Finally, based on research in cognitive psychology and some investigations in the philosophy of language, he argues that very few of the categories used by humans are actually of the black and white type amenable to analysis in terms of necessary and sufficient conditions. On the contrary, most categories are supposed to be much more complicated and messy, just like our bodies.

"We are neural beings," Lakoff states, "Our brains take their input from the rest of our bodies. What our bodies are like and how they function in the world thus structures the very concepts we can use to think. We cannot think just anything - only what our embodied brains permit."[2]

Many scientists share the belief that there are problems with falsifiability and foundation ontologies purporting to describe "what exists", to a sufficient degree of rigor to establish a reasonable method of empirical validation. But Lakoff takes this further to explain why hypotheses built with complex metaphors cannot be directly falsified. Instead, they can only be rejected based on interpretations of empirical observations guided by other complex metaphors. This is what he means when he says, in "The Embodied Mind", that falsifiability itself can never be established by any reasonable method that would not rely ultimately on a shared human bias. The bias he's referring to is the set of conceptual metaphors governing how people interpret observations.

Lakoff is, with coauthors Mark Johnson and Rafael E. Núñez, the primary proponent of the embodied mind thesis. Others who have written about the embodied mind include the physicist David Bohm (see his Thought As A System), John Grinder and Richard Bandler in their neuro-linguistic programming, and Julian Jaynes.

Debate with Steven Pinker

In 2006 Steven Pinker wrote an unfavourable review [3] of Lakoff's book Whose Freedom? The Battle Over America's Most Important Idea. Pinker's review was published in The New Republic magazine. Pinker argued that Lakoff's propositions are unsupported and his prescriptions a recipe for electoral failure. He writes that Lakoff is condescending and deplores Lakoff's "shameless caricaturing of beliefs" and his "faith in the power of euphemism". Pinker portrays Lakoff's arguments as "cognitive relativism, in which mathematics, science, and philosophy are beauty contests between rival frames rather than attempts to characterize the nature of reality". Lakoff wrote a rebuttal to the review [4] stating that his position on many matters is the exact reverse of what Pinker attributes to him and explicitly rejecting for example the cognitive relativism and faith in euphemism as described above.